UTV

First, NASCAR and now the world of RZR’s. Cleetus McFarland has open the gates for content and experiences with his passionate community. “We are big fans of Cleetus and the community he has built. We couldn’t just watch from the outside; we had to be a part of it,” said Reid Wilson, President of Polaris Off-Road Vehicles. “He brings a level of energy, passion and authenticity that reflects what American motorsports is all about, and we look forward to supporting a community that shares o

Mesquite to Caliente UTV Adventure Ride – Hosted by UTV Offroad Adventures An unforgettable 3-day, 2-night UTV ride through some of Nevada’s most dramatic and diverse terrain. We started in the vibrant desert city of Mesquite, Nevada, this guided adventure took us deep into canyons, across desert flats, over colorful mesas, and through cool pine forests as you rode toward the historic town of Caliente. We spent two nights in Caliente at the Shady Motel. Day 1 we left the Casa Blanca Resort a

Starlink Minis are becoming the must-have accessory for UTV drivers everywhere. No, it’s not so you can scroll the UTV Action Instagram page on the fly. We use it for safety; with it, we are never out of communication in case of a breakdown or other problem. Also, we use it to provide Wifi connectivity to mapping apps like oNX, so we can see up-to-the-minute trail data and track our other Starlink-equipped buddies who are riding with us. There’s also a new form of communication that allows you t

Johnson Valley, CA / Baja California, Mexico (April 2026) – Hammerking Productions, the company behind the globally recognized King of the Hammers, today announced a three-year strategic partnership with NORRA (National Off-Road Racing Association) to produce and deliver a premium livestream broadcast of the upcoming NORRA Baja rally, taking place May 1 through May 8, one of the most iconic off-road rally events in North America. The partnership brings together two of the most respected names i

The next-generation lighting platform delivers exceptional output, modular versatility and customizable beam color for off-road and overland vehicles PHOENIX, Ariz. (Apr. 7, 2026) – RIGID Industries, a leader in high-performance off-road lighting, has officially launched the all-new Phoenix Series lights. The next-generation modular lighting system is designed to deliver maximum output, adaptability and control for off-road enthusiasts, featuring the ability to toggle between white and amber li

CFMOTO USA is proud to announce the official launch of highly anticipated ZFORCE Z10 and Z10-4 sport SXS models as an addition to the CFMOTO 2026 lineup of side-by-sides, ATVs, and motorcycles. Designed in partnership between CFMOTO’s U.S. Design & Innovation Group (DIG) and the CFMOTO Global design team, the Z10 wasn’t rushed to market — it was built to raise the standard. The wait is finally over — and it was worth every second. The all-new CFMOTO ZFORCE Z10 has arrived, delivering the pow

CFMOTO USA is proud to announce the official launch of highly anticipated ZFORCE Z10 and Z10-4 sport SXS models as an addition to the CFMOTO 2026 lineup of side-by-sides, ATVs, and motorcycles. Designed in partnership between CFMOTO’s U.S. Design & Innovation Group (DIG) and the CFMOTO Global design team, the Z10 wasn’t rushed to market — it was built to raise the standard. With a 998cc turbocharged triple delivering 154 hp and 107 lb-ft of torque, this is CFMOTO’s most powerful SXS to date

Only three fire lookouts are still standing in Nevada, and Ella Mountain is the only remaining staffed structure. One of a handful of lookouts in the U.S. operated by the BLM, it lies in the Clover Mountains south of Caliente, NV 80 miles north of Las Vegas near the Utah border. Ella Mountain Lookout was built in 1964 and is typically manned from May to October. Our Yamaha RMAX 4 at the Train Depot in Caliente, NV Ella Mountain is an excellent destination from the town of Caliente, Nevada. Th

Scottsdale, Arizona — DRT Motorsports, a recognized leader in high-performance UTV components and off-road innovation, is returning as the “Powered By” Sponsor of THE DIRT EXPO, taking place December 4th through 6th at WestWorld in Scottsdale, Arizona. As Arizona’s Original and Largest Off-Road Show, THE DIRT EXPO continues to bring together the top brands, builders, and enthusiasts in the industry—and DRT Motorsports remains a driving force behind that experience. BUILT FROM RACING. DRIVEN BY

Bringing Real Low-End to the XPEDITION Platform The SSV Works rear-seat 10-inch subwoofer kit for the Polaris XPEDITION is one of the most purpose-built audio upgrades we’ve seen for the platform. Designed specifically for 2024–2026 models, this system isn’t just about adding bass—it’s about delivering usable, trail-capable low-end performance that holds up in real riding conditions. SSV Works rear-seat 10-inch subwoofer kit for the Polaris XPEDITION Purpose-Built Design That Actually Fits T

The iconic Kawasaki MULE family of side x sides have a machine for any need you may have on the job site with the 2- to 4-passenger MULE 4000 TRANS and MULE 4010 TRANS4x4® series and the 2-passenger MULE 4000/4010 series. 2027 Kawasaki MULE 4000 The MULE 4000 TRANS and MULE 4010 TRANS4x4 series offer the versatility of converting from a two- to four- passenger vehicle using the Trans Cab system to quickly change from a two-row, four-seat crew mover to a one-row cargo hauler, without the need f

It is wonderful when you venture into the trails until you encounter an issue midway through the adventure. Punctured tires, lack of fluids, and dead batteries are typical occurrences that are usually caused by poor preparation. With more than $16 billion worth of consumer expenditure in the off-road industry documented in 2024, enthusiasts are fully invested in this passion. Isn’t it logical to protect your investment by adopting proper preparation methods for each trip? This guide will co

1-2-3 Overall Podium Sweep Reinforces RZR Pro R Factory as Undisputed Force in UTV Racing Brock Heger Methodically Dissects Field to Secure Back-to-Back San Felipe 250 Wins  First Year RZR Factory Racer Joe Terrana’s Second Overall Finish Marks First Podium with Team  Polaris Racer Dallas Gonzalez Completes the All-RZR Pro R Factory Podium Sweep with Impressive Third Overall Finish   MINNEAPOLIS, MN (March 31, 2026) – Polaris Off Road and the RZR Factory Racing team delivered another domin

Mobile fire suppression systems for UTVs and trucks featuring PolyPro tanks and BLZ Redline pumps for rapid response. ROANOKE , AL, March 8, 2026 — Roanoke, AL – March 4, 2026 — BLZ Fire Skids, a Roanoke, Alabama–based manufacturer of mobile fire suppression equipment, today announced the launch of its new line of high-performance fire skid systems built with durable PolyPro construction and powered by the company’s BLZ Redline pump systems. Designed to deliver rapid response, durability, and r

Plano, TX – March 24, 2026 – Segway Powersports announced that following the opening of pre-orders for the Segway Super Villain sport side-by-side, the first week of March, the brand’s entire initial inventory allocation had been fully claimed in just two weeks, signaling strong demand from the market. The Segway Super Villain SX20T represents a new era of performance for the brand. combining race-inspired engineering with advanced powertrain technology. Delivering an Industry-leading 235

Sedona Tire and Wheel Announce New Wheels   Boise, ID — Sedona Tire & Wheel is excited to introduce five new ATV/UTV wheel models arriving at Western Power Sports dealers this spring. This marks Sedona’s most significant wheel launch in more than six years and brings new innovation, expanded fitment options, and bold styling to the off‑road market. Leading the lineup are the Adapt Beadlock Wheel and Fusion Wheel, the first dual‑drilled beadlock and non‑beadlock wheels to enter the ATV/U

The 2026 SCORE World Desert Championship kicks off next weekend, and RZR Factory Racing enters the season with a target squarely on its back as the team chases an unprecedented fourth consecutive championship. The campaign opens with the legendary San Felipe 250 (March 25–29), widely considered one of the most punishing races in desert competition. Known for miles of relentless Baja whoops and brutal sections like Zoo Road and Matomi Wash, San Felipe is a true test of endurance, where shock set

In a sea of window film suppliers, ridiculous, oversized wheel companies, and automotive wax manufacturers, the off-road crowd can finally avoid that nonsense and dive deep into the off-road culture at SEMA 2026, November 3rd-6th. A Dynamic Activation in the West Hall of the Las Vegas Convention Center — The Powersports / SxS / Lifestyle section will be anchored in the West Hall, utilizing a layout designed for long-term growth. The location offers unique access to adjacent parking lots for dy

Newly published BRP Patent filing points to a quieter, positive-engagement drivetrain for a side-by-side, and the real question is, when will it be here? Patent filings do not guarantee a production machine, but this newly published BRP-Rotax application is one that off-road enthusiasts will want to watch closely. The patent is titled “Transmission and Method for Shifting Gears” and it lays out a gear-driven transmission for an off-road side-by-side vehicle. There is no belt-driven CVT shown

Justin Smith and Sean Geiser have officially reacquired Shock Therapy, Geiser Performance, and Upfit UTV from Fox Factory, bringing the brands back under founder-led ownership. For Justin and Sean, this isn’t just a business move — it’s a return to the roots that built these companies in the first place. With the brands back in their hands, they’re doubling down on what matters most: innovation, performance, and staying closely connected to the off-road community. At the same time, they’ll con

Owned by off-road veteran Jamie Campbell, Raceco-USA is known for its extensive line of aftermarket components for the Honda Talon platform, as well as for offering top-level off-road fabrication services. In recent years, Team Raceco Honda ran Honda’s official short-course project, competing for two years in the Championship Off-Road series’ highly competitive Pro Stock class and scoring the win at the prestigious Crandon, Wisconsin, round in 2023. This season, the team will compete in the A